Professional web sites, promotional literature, and newsletters must be completely perfect when it comes to grammar, spelling, and punctuation. This is a simple truth, and goes without saying, but because of it many sites require the services of a proofreader. Touch and Click provides proofreading services for publications of any type, and they can be commissioned individually or in tandem with our other copywriting, web design, and software development services. When the development cycle of a web site, document, or software package includes many authors putting it together collectively, it is often recommended to have a dedicated proofreader to go over all of the content and correct minor errors. This is particularly important when dealing with large sites with many pages of content, scanned documents, or publications being sent for final printing.
With electronic documents it is relatively easy to correct mistakes in the original version, and those corrections will be saved in all future copies. The problem with print documents makes it all the more important to have a good proofreader. It is not uncommon for businesses to receive a shipment of thousands of brochures or flyers back from a printer, only to discover a small typographical error on the front page or buried within a paragraph on page three. When this happens, the business faces a grim choice – toss out the material, lose the printing costs, and run the revised proofs through the printer again, or send out flawed material to the customer base that reflects poorly on the professionalism of the enterprise. It is naturally preferable to employ the services of a competent proofreader before hand to spare your business of this problem in advance.
Our proofreaders at Touch and Click are native English speakers with an academic background in writing, literature, and graphic design. They often work as copywriters or desktop publishing specialists with our teams, and have the experience of dealing with editing issues on a daily basis. Some of our proofreaders have a teaching background, and others come from journalism. We recruit seasoned and experienced proofreaders due to our experiences in the past – indeed, if we send a client’s copy to the printer’s with spelling or grammatical mistakes, it will be our loss and not theirs. All of our in house productions are reviewed by the copywriting team to prevent these mistakes from occurring. It is an essential and vital function in publishing, and sometimes simple spell checking on a word processor is not enough.
Proofreading services are included with all of our copywriting, desktop publishing, and web design services, but sometimes businesses need a dedicated proofreader for specific assignments. Good examples of this are the batch processing of OCR documents. While OCR saves a lot of time inputting text from documents via the scanner, their reliability is notoriously incomplete, and OCR scans inevitably need to be proofread by a professional to correct errors by hand. Clients also send us finished manuscripts for proofreading before publishing, or web content and ad copy files that need to be proofread before going live. Whatever the need, we have the proofreading specialists in-house and on call to make sure your publications are printed without any typographical, spelling, or grammatical errors.
To find out more about proofreading services at Touch and Click, contact one of our customer service representatives.
