Search Engine Optimization is very important in getting site traffic to your website organically. The vast majority of internet users find web sites by going to one of the three main search engines: Google, Yahoo, and MSN. They type keywords that return search results and then proceed to the site pages. By ensuring careful planning of your web site’s content you can obtain the same or even greater number of visitors by optimization alone as opposed to Pay Per Click advertising. Typically many web surfers tend to ignore paid results.
We design websites with usability in mind, creating rich-media graphic user interfaces, and using dynamic content served from databases. The days of simple html websites have long since passed, and the new standards are based in tableless CSS design, mySQL database queries, and web programming languages like PHP, ASP .Net, Ruby on Rails, Python, Perl, ColdFusion, and JavaScript.
Whether you require a logo, stationery, business cards, promotional flyers and leaflets, product brochures and booklets, catalogues, posters or full brand development and corporate identity marketing, Touch and Click would like the opportunity to help you achieve your goals. Your corporate identity says a great deal about your company online. Why allow your reputation to be anything other than professional? Improve your ROI with a customized corporate branding campaign across all media channels that compliments your web presence and corporate personality.
Touch and Click has a team of talented copywriters who work to create professional articles for clients in association with our web design and advertising campaign services. We can help you to produce copy for any project in any industry, and customize it for the web, print, classified ads, or animated multi-media banners and videos.
Your company website must be and should be functional 100% of the time. Allowing non-qualified people to maintain and update your website may, at best, ruin the professional look and feel of it and worse still, render it non-functional. A successful website is non-static and includes user submitted content that can come from anyone on the web. Regular security updates are vital to keep the site safe against hackers, and maintenance is required to remove spam posts and offensive comments.
Our teams of software outsourcing professionals come from various backgrounds but share a flare for creativity and innovation, and are capable of delivering excellent software solutions for your business on a tight deadline and budget. Touch and Click is able to assist you throughout the entire software development process, whether it is building a CMS or script from the ground up, coding new modules, creating new themes, or building stand-alone software applications for desktop use.
Web marketing works for businesses online on multiple levels. The first focus is the domain and web site which contains the information about the business, its services, and products. But just leaving your marketing strategy at the single domain level may sometimes not be enough. Touch and Click offers a web marketing program that works in addition to our web design services, and uses cross-promotions on other sites through viral techniques to spin-off core information from the main domain, and re-publish it to a wider audience.
Content is King. This simple statement is repeated again and again on the internet when what makes a successful web site is discussed. Content drives community, search engine results, syndication, design, and advertising. If the content on your web site is lacking a professional finish, it will be quickly noticed by users who browse to another page. If you web site is full of dynamic content, archives of interesting articles, technical spec sheets, “how to” guides, news, blogs, and reviews, it is easy to engage the reader’s attention.
Many businesses come to us with detailed information that needs reformatting and editing to be published on the web, or turned into promotional literature like brochures, flyers, and SEO articles. Our copywriting team works to edit your information into well written articles that are optimized for web site integration. Many times text needs to be reformatted and condensed to fit the limited space available on a section of a web page. Other times, the same information will need to be expanded and converted into new articles for additional site sections.
Touch and Click produces technical writing documentation for our clients who develop software through our company, and our copywriting department also works with third party developers to produce handbooks, manuals, and guides for technical products. Our tech writing services can be integrated with a web design account if you are releasing hardware or software that needs to be documented online. Product specification sheets, features lists, benefits, and analysis reports are important to include when releasing a technical product online to the public.
