Web Marketing Plans

At Touch and Click, we custom design our marketing campaigns uniquely to fit the requirements of every account individually. We work with our clients to develop a multi-channel promotion that works to achieve pre-established goals in boosting sales, page rank, site traffic, or new memberships. We give the power of choice to our customers to decide upon tactics after making recommendations and marketing plans that are submitted for approval. Some of the options that are available for inclusion in our web marketing promotions include:

  • Web Site Design
  • Website Advertising
  • Email Marketing
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Pay Per Click Advertising (PPC)
  • Social Networking
  • Banner Exchanges
  • Affiliate Programs
  • Product Reviews & Announcements
  • Press Releases
  • Sales & Price Reduction
  • Free Giveaways
  • Cross Promotions
  • Viral Video Campaigns
  • Guerilla Marketing
  • HTML Flyers & Brochures
  • Blog & Forum Posts
  • Discount Coupons & Codes
  • Online Surveys
  • Portal & B2B Sales
  • Outlet & Franchise Creation

Our experience is that one method is rarely sufficient but working together across multiple channels, a marketing plan can bring greater success. Our customer service agents at Touch and Click will review your site’s needs and your promotional goals, submitting a marketing plan that we feel best suited to achieve the goals in the long run. We will present detailed budget considerations and methodology along with every option that is suggested. You will be given advanced ad copy, banner design, html templates, and email newsletters to approve before they go live on the internet. Along with this we provide weekly and monthly reports of progress that chart sales statistics, click through rates, and return on investment.

We frequently modify our marketing campaigns to go with promotions that bring the most success. Real-time feedback and results drive the subsequent stages of our promotions. This leads to increasingly better performance over time, as well as savings in budget expenditures. In every instance, we keep our clients informed of new strategies, ad changes, and design improvements so you always know the status of a promotion and its results.

For more information on web marketing plans at Touch and Click, or to set up a custom promotional campaign for your website, contact one of our customer service representatives directly.

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